We are looking for banner ad concepts for Air Filters Delivered. We need four sizes, and will award $100 for each unique look. Static images or animated. The final four concepts will need to be delivered as layered PSDs and JPG files for the following four ad sizes:
Air Filters Delivered is looking to increase traffic to its site using banner advertisements on affiliate webpages.
General guidelines are as follows:
1. The creative should be optimized for click thru rates. While we appreciate targeted ads, we are more interested in driving traffic to the site rather than brand name awareness.
2. We like high res close up imagery and think customers do as well. Something that pops off the screen and drives attention.
3. A standard offer we use is 5% off MERV 8 filters. We offer free shipping which can be used in the ads if desired.
4. We sell eco-aire air filters and have a focus on “green”. To compliment this, we plant a tree for every order we take, off-setting 49 lbs of carbon per year. Maybe this can be incorporated.
5. You can pull images or wording off of our website at airfiltersdelivered.com
6. Something we have been playing with is the slogan, "Feeling Dirty? It's Time To Change Your Air Filter." It would be interesting to see what kind of imagery is used with this slogan.