We sell products for animals (homeopathic/naturopathic/toys and other supplies) including humans (boutique products including books, cds, heirloom seeds, boutique giftwares, organic treats, pot pourri, sunglasses, soy candles, wallets/purses, seed sprouters etc - a vast range of quality vegan products).
The key point of difference about our business is that we donate 33% of the profits from our sales to animal welfare organisations, conservation groups and humane research projects. The intention of Animal Kind is to deliver quality products to its customers whilst at the same time our customers buy consciously knowing that we pay forward 33% of the profits to various animal welfare causes and projects. We believe in the energy exchange of giving and receiving and apply this principle to our business. Our intention is to be a catalyst for positive change by creating awareness through buying consciously and leaving a light footprint upon the planet and animal kingdom. The business was created with the sole intention to assist the rest of the animal kingdom as humans shift towards a more compassionate way of being in the world.
With this in mind, all our products are vegan. Therefore, our target audience are animal lovers, environmentalists, vegans and vegetarians, and humans who want the satisfaction knowing their purchase not only provides them with a quality product, but also that a large portion of the profit from their purchase is paid forward to worthy animal causes.