HaloBH necessitava di un nuovo design di logo e immagine aziendale coordinata e ha lanciato un contest su 99designs.
È stato scelto un vincitore tra 162 design presentati da 40 designer.
"Halo Behavioral Health" (and incorporate "HBH" if possible)
Organization provides therapy to children with special needs. The target audience is the parents of these children. Therefore, we want the logo to be somewhat youthful (but NOT cartoonish), while also more on the professional and mature side.
We would like to have a spectrum of the colors of the rainbow, but perhaps in a deeper hue in order to keep it on the professional and "clean" side.
1. Important to note that "Halo" is non-religious, it refers to the ring around the sun or circular geometric shape.
2. We like designs that incorporate a graphic representing the business within the business name or the business initials (HBH). For example, the pet logo we selected at the beginning with the pets incorporated in the H.
3. Although we are requesting a spectrum of colors, we want to keep our logo professional and "clean"
4. We would like it on a plain white background, with color that really pops.
5. We generally like cleaner and clearer fonts (nothing to floral, childish, intricate, or scripted). We want our company name to be larger enough and easy to read at a glimpse, but also not too stark or "legal" like one would expect for a bank (no Times New Roman, for example).
6. We have attached two images of logos we admire. The spirograph is primary and partly inspired our business name. There are many variations of this online (we are open to shapes other than the circle donut shape https://www.youtube.com/watch?v=Ge4…e=youtu.be.
The second image of Georgie also interested us. We think it is a good example of a more mature logo that is still kid-friendly and appeals to parents of children with special needs. Unique variations of either concept would be great, or even some kind of combination of the two, or something entirely different (but inspired by the same themes) - we are open and look forward to seeing your work.