1. Think of these as avatars, but without any bodies, just the head.
2. Simplicity is the key. These designs will often be used in very low pixel setting, like on copied B&W take out menus. Thus extreme details are not only not needed, they may actually hinder our use of the images.
3. Consider the masks of "El Santo" or the "Blue Demon" in terms of simplicity and contrast. Many other facial elements from chili peppers to flames can be used, provided we can still see them in low pixel settings.
4. No eyeballs, as you can see on other wrestling masks, the eyes are often darked holes. That said, and highlighting around the eyes, mouth, etc, is great.
5. Prefer that all designs are based on a portrait multiple of 2.5 x 3 in terms of Width vs. Height maximums. Thus 250 x 300, 300 X 360, etc.
6. Company name should not be in the image.
7. Image should be straight on view of the mask, rather than profile or angled view.
Our plan is to hire winning artist to design a series of masks that represent our sauces.