The kidtrition.org site needs to be simple, clean and easy to navigate. Layered PSD file is required. The main areas of the site are: Home (Blog), Contribute, About, Store (store won't be available until 2010).
The Home page should include: the blog (which is the heart of the home page), a "recipes" section, a"news" section, an area where people can register/log-in, an area for Sponsors.
Other features we would like to incorporate on the home page are: "Twitter" button(link), Search field, RSS subscription, Login, Email subscription (for newsletter), Poll, Links to the facebook page and other sites.
The site should have a community feel and not appear corporate.
The web design should complement the logo design and support the brand. Logo files are included here: http://kidtrition.org/images/. The "apple" in the logo could be incorporated into other areas of the site (ex: icon, watermark). Creative use of photography and/or graphics throughout the site is encouraged.