We are starting a new business with a world famous telco, where we provide all (business) sales & cash collection services for a new mobile based payment system. The system will allow customers to pay for goods at these businesses which are typically retail shops. Customers will also use these shops for getting mobile money topups as well as for obtaining cash. Our company will sign-up these businesses as well as handle the cash to/from these shops i.e. handle distribution.
We are hoping this will be huge!!!
We will be servicing the Middle East & North Africa (MENA) market, specifically retail shops, and large manpower companies. Hence this is mainly business to business.
Although most of our audience are non-English speakers and our name is an arabic word - the logo can incorporate the English name. We would be happy if we get designs that incorporate the name in arabic, but this is not a mandatory requirement.
We are looking for a logo to represent our company.
Noqoud means money in Arabic - but we don't want logos with notes or similar 'clipart' like graphics.
We would like the logo to incorporate the brand name in English, Arabic or both. Designs that do not include the full brand name, will also be considered. We would like the ability to use either the text or graphic alone. We would like a very strong focus on the graphic rather than the typeface, obviously both are important.
Our core values should ideally be reflected in the logo: ethical, transparent & trustworthy.
The winning design will be all 5 of the following:
Professional (P): Great enough to be used by a Fortune 500 company
Relevant (R): Communicating the nature of our business - which is all about making payments using mobile phones.
Original (O): Unique enough to be memorable, but not so unique as to be strange
Simple (S): Easy to read, easy to grasp. Remember this is predominately for audiences in the MENA region.
Elegant (E): Graceful, sophisticated, and alluring.
Please feel free to experiment with colors and keep the designs fresh and original! We appreciate your creative ideas and looking forward to a great contest! :-)