We have an existing company (Multitech Graphics) that has been in the business for over 20 years. We would like to start a new business venture named “Open Book prints” and are trying to narrow our services down and focus on printing books of all formats. (Opposed to post cards, business cards, stationery ect..)
What we offer:
-The service of consulting and the manufacturing capabilities to print and bind books of all formats in a timely manner without sacrificing quality.
Message we want to communicate graphically in order of importance. - Fast, Simple, quality, reliable.
- All of Canada. Main focus is Southern Ontario.
-Corporations, educational companies, nonprofit, authors, manufacturing companies, organizations, churches, research/data/statistic companies, graphic design agencies.
Types of books:
-Newsletters, product catalogs, statistical reports, annual reports, novels, yearbooks, textbooks, workbooks, magazines, calendars.
Branding Mission Statement
Delivering your message in quality print... On time.
Qualities and benefits we offer
-Specializing in quick turnaround book printing.
-Operating 24 hours a day 7 days a week.
-30 minute quotation/consulting response during regular business hours and on weekends.
-In line and in house print and finishing.
-Up to date technology ensuring high quality and quick turnaround.
-No cost analysis / consulting and prepress service.
-Shipping service available to all of Canada and United States.
-Print on demand to ensure customers do not over spend or produce.
-Offering same and next day turn around.
-Our mission is to provide customers with the support to produce books in a timely manner.
-Customers should choose our company over others for our fast service and quality work for competitive price.
-We value our customers and stay loyal by providing constant communication and reliability.
Logo design points:
- Unique and original.
-Square rectangular / angular shapes
-Incorporate the icon/logo and wordmark / type
- No more than three colours. Can be one two of three colours.
-Versatile. Must be able to use as a greyscale image ect
-Both lettermark and wordmark format but we are open to designers creativity.
- Main focus on design should be "Open Book" then print would be a smaller font ect.
-Clip art type images being incorporated into the design.
-4 colours specifically 100% cyan 100% magenta 100% black and 100% yellow.
A lot of companies apply this theme.
*This brief is also in the file attached "Logo design brief_2pg document"*