Hawaiimkt necessitava di un nuovo design di logo e ha lanciato un contest su 99designs.
È stato scelto un vincitore tra 91 design presentati da 23 designer.
HAWAII Supermarket
We sell an international selection of groceries and fine wines and spirits at extremely competitive prices.
We are a single location grocery supermarket and fine wines retailer located in the heart of the San Gabriel Valley in Southern California.
Our customer base is currently made up of mostly the first generation Asian community but we are looking to target the second generation of young Americans by revamping the corporate image to not only be seen as a deep-discount ethnic supermarket but also as a one-stop shop for the new generation who would like an alternative to the traditional (chain) markets.
We have no official trade logo but the 'Three Ladies' image has adorned our plastic shopping bags since the establishment's conception almost 20 years ago. We'd like to modernize the existing logo while maintaining the familiarity of the image as a reference.
We encourage you to play around with the image and update the illustration itself, perhaps bringing the ladies into the 20th century with some style! Please try to integrate the Chinese business name (夏威夷超級市場) within the logo as well.
Thanks for all your entries and we look forward to all the creative interpretations!
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