Come MelanieT ha cominciato il suo viaggio per il design di logo
The CorETF Portfolios are easy to use investment products which invest in a diverse array of exchange-traded funds to cover over 26 of the global markets and all domestic fixed income. Their ease of use, low expense ratios, low capital gains and transparency make them a great product for many investors.
We want to establish a brand identity which we can use on marketing materials, emails, cards and on the website.
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Our target audience is broad. Because there are eight different portfolios, there is one to meet the needs of investors at all stages of their lives.
Symbol: We have tried to stress the importance of a “core and satellite” approach, but have been unable to reflect this in a logo. Something along the lines of a core with an orbit of other choices would work, but we are open to creative suggestions.
Style: Clean and modern. Think: something reminiscent of an eco friendly company logo
Color: I like light green because it looks clean, but I’m open to almost anything…except brown.