Name: Owlty -> Owl + Smarty
Product - is a portal (web application) where everyone like parents, teenagers, adults can find interesting courses (like football, basketball, Minecraft programming lessons, volleyball or tennis winter and summer camps, dance or guitar lessons, etc) for themself or kids based on the preferences like category (sport, languages, logic, programming, etc...), age, location, price, rating, and availability.
Audience B2C: parents (looking for high quality, valuable courses for kids 4-16 years), teenagers (courses which are interesting, allowing them to grow, prepare them for getting into university and adult life - finding a new job) and adults (ex. private education lessons)
Audience: B2B - companies small and medium who have educational services/courses (football club for kids, basketball club, etc…, dancing schools, programming lessons), companies who are organizing winter and summer camps for kids and teenagers, teachers who would like to earn some extra money by giving private lessons (mathematic, biology, english, etc...).