Katherine Stull Inc.
We are a production company with 10 programs currently on PBS daytime - we do only how-to/craft programs such as; Beads Baubles and Jewels (beadsbaublesandjewels.com) Hands On Crafts for Kids (craftsforkids.com) Quilting Arts. (quiltingartstv.com) scrapbook Memories (scrapbookmemoriestv.com) These are national programs with a niche audience for the particular craft. We like a fun, clean look - contemporary color palette.
women 25-55 - scrapbooking attracts young mothers first and then all ages. Scrapbooking (photos) and keeping track of your family pictures is a huge market.The audience is PBS viewers. The current program is Scrapbook Memories - we are renaming as Scrapbook Soup - to capitalize on the trend of adding mixed media, paper crafting to scrapbook projects. The show will become more of a mix of ideas and projects - varied locations, varied media, varied guests - a "soup"
Logo- Scrapbook Soup
need Jpeg image, layered, unrasterized - one version with background and one type only, need font
color - 3 color max.
Love the idea of looking down into a bowl of soup - but need to see the bowl, needs to be a little more creative than just a bowl and letters
Cleaner the better - not cluttered
No clip art
Show colors are open - like brights, new set has lots of pink and red and black accents
scrapbookmemoriestv.com - shows old logo
See file for our working logo