Come Rachael ha cominciato il suo viaggio per il design di logo
Future Generation Project
We are launching a a non profit which is going to be called "The Future Generation Project". The goal of this foundation is to Crusade against Childhood Obesity" first project. We are partnering with one of the largest health club companies in Arizona who will be giving away a million dollars worth of memberships a month to children help fight this battle. HOWEVER! This will not be our only project or endeavor. We want our look/our logo to be VERSATILE enough that if we decide to take on another project besides childhood obesity we will be able to go that direction as well.
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Our Target Audience will really be everyone! The Audience will be young and old. We will really be targeting parents who want their kids to get into better shape. We also want to target people with money and INFLUENCERS who want us to give to this foundation. We ALSO want to target different organization who are already doing things in this arena that would want to partner with us. We want a very CREDIBLE look but one that is different.
We want a clean look. Classy yet modern. We like simple like APPLE computers... but also want to be different. We want a look that is going to be very professional. We want our name in it, but also want a symbol that will represent who we are and who we will become. We also want a very lasting look. A look that through generations may be slightly altered. It needs to cater to the most influential companies and institutions in America.
We dont want:
Crazy or an unorganized look.
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