Come tbright ha cominciato il suo viaggio per il design di logo
Per cosa sei conosciuto?
Qual è lo slogan della tua attività?
Accelerating time to value
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GPK, LLC is a client focused commercial and residential construction services company specializing in delivering superior quality interior and exterior finishes. We are committed to helping our customers realize their vision and objectives. We are obsessed about providing exceptional service and ensuring that projects are completed on-time, within budget, and without incident.
Our core competencies include:
- commercial drywall
- acoustical ceilings
- light gauge metal framing
- light weight cast stone
GPK, LLC leverages an extensive supplier network in order to deliver best-in-class products and services with superior value. Our management services span pre-construction through project close-out, with timely communications to ensure successful completion
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Che colori vorresti vedere nel tuo design?
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ispirazioni per il design
I love the boldness of this design. I think that the artwork embodies speed, movement, dominance and dependability. All qualities that we wish to convey.
This is my least favorite of the 3 options. I merely like the use of the arrow to depict movement. Overall, I think that it is pretty generic.
I love the use of photography in the background. It depicts sophistication and quality. It also grabs your attention.
Our target audience includes Developers and General Contractors. The rational benefits that we deliver include:
- cost reduction to improve the customer's bottom line
- quality workmanship using best-in-class products to reinforce the customer's high quality brand image and eliminate the need for future rework
- on-time delivery to ensure the customer is able to maintain their overall schedule
- exceptional service to provide a hassle-free experience
We want a logo that will be bold and break through the clutter inherent in the construction category. Our logo should connote speed, endurance, dependability, trustworthiness, and high value.
Other brands delivering on these attributes include Amazon, UPS, FedFex, Zappos and PayPal (although I think that several of their logos are too playful).
Finally, our value proposition is grounded in accelerating time to value. Contractors in this industry talk around this concept, but no one is stating it directly. We would like to see some designs that include this tagline, but it is not a mandatory executional element.
The logo can include photography or rely solely on artwork. However, we are not really interested in using traditional construction/building imagery.
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