Need a simple and professional design, that can be read at a distance easily.
This is a logo that is going to be used on the "for sale" board used outside a house for sale.
However, the website helps people both sell and buy house more cheapily - so the logo should NOT be focused on the 'sale' aspect.
This is a service that homeowners use, to help them save money selling or buying houses, and NOT an estate agent (realtor).
Please do NOT take notice of the website design - this is going to be redesigned shortly.
Needs to be on a white background.
- Clean - Needs to be legible from a distance.
- Friendly, approchable
- Speed - get a feeling of a fast service from the logo.