Living Smart TV
Living Smart has been a technology blog for a few years and lately also a podcast.
Mostly it's a "down to earth" angle on stuff that works and makes our lives better - like smartphones, lifestyle, food, mentality etc.
The target audience is people who wants to live a "smart" life, utilizing technology when it can improve our lives.
The audience is somewhat like the "life hacker community", but less nerdy. Typically, our audience is male adults using Apple computer, iPhones, iPads etc.
The logo must be easy to read both on webpages and on small things like print on a shirt during a tv-show and also very recognizeable.
We need the logo in high res graphics, so we can resize it without problems.
It would be great if the logo works good both horisontally and vertically, but we primarily need a horisontal version.
We like a very simple, happy logo that tells a story or points in the direction of gadget, tv and technology.