Come Pconcept ha cominciato il suo viaggio per il design di logo
Brand name is "Olala", we are looking for inspiring & distinctive contemporary design to promote this new brand in the F&B industry (street-food chain).
Let your imagination run free for the Font, Lettering, Graphic, Format, Colors, etc... just integrate "Olala" into the logo. Beside the official logo, it will be great to have a recognition sign (unique, simple, easy to print).
Che cosa ti ispira e qual è la visione del design della tua attività?
These core values are the soul of our company: Authenticity, Innovation, True-Taste, Responsability.
We surprise and delight customers with a taste of "Olala", we always add new food creation to our menu and developed modern cooking methods to surprise everyone, everyday with our delighting gourmet cuisine.
We maximize fun and pleasure associated with good food and make a welcome refreshing change from the major players in the fast-food market. The style and decor of our outlet (modern and cosmopolitan ambiance), like the food and drink, is pleasurable, simple, fresh and trendy.
Abstract Contemporary artwork, something curvy rather than straight & square, the logo must offer a great lisibility of "Olala".
Going along with the concept of street-food chain, our new logo must increase appetite, must be the symbol of product's quality and service: clean, relaxing, innovative, elegant, comfortable, practical.
Giving the brand an air of sobriety, the colors are tranquile and eco-friendly with a certain hint of pop...(ie. orange, apple green, violet color scheme)
I don't want "deja vu", no design stolen, definitely avoid similitude with other brands in F&B industry, especially fast-food. It must be a bit "Frenchy" but I don't want to see something like "Olala" at the top of the eiffel tower....