Brigades, Inc. is an international nonprofit organization that has ignited the largest student-led social responsibility movement on the planet.
We are a secular network of more than 5,000 volunteers that travel internationally to provide health and economic development solutions to more than 50,000 beneficiaries around the world. Brigades has 9 international programs; Medical, Business, Law, Architecture, Environmental, Water, Public Health, and Dental that have their own brand identify (i.e. Water Brigades, Medical Brigades, Business Brigades, etc...)
We are soon to be launching a social media, Web 2.0 website called Brigades.org. The website and the Brigades brand represents the "social movement" that we embody. Each of the programs/departments currently has their own brand, but we need a new universal symbol/logo for the parent organization to run through all of the entities.
Brigades is a life-style brand. We offer the world the product of service to humanity and positive social action. We want the new logo to be the symbol for the "social movement" that is Brigades.
- Individuals who want to create positive change in the world
- College students and young professionals
- Positive, upbeat, passionate, fun, hip
- Must be edgy, hip and alternative
- Outside the box
- We are not an a traditional, old nonprofit with no risk and safe images
- Do not include pictures of people, faces, feet or other body parts/generic images
- Must include the word "Brigades" in the design
- The text logo "Brigades" should include a complimentary design element that can be used independently to represent the brand. Similar to the universal understanding of the Apple logo. If iconic image is used it should represent the idea of global brigades (positive and abstract energy creating social change)
- The iconic image should be representative of a social movement
-THE ICONIC IMAGE OR COMPLIMENTARY DESIGN ELEMENT COULD BE AROUND THE LETTER 'B' BUT WE ARE OPEN TO OTHER IDEAS IF UNIQUE AND IDENTIFIABLE TO BRIGADES.
- Must be transferable to multiple mediums such as web, t-shirts, business cards, etc.
- Should be creative, positive, upbeat, high-energy, and easy to understand.
- Should be transferable to our other subsidiaries. Global Brigades is the parent organization and there are many program/departments of that entity. See http://www.globalbrigades.org.
1. Word “Brigades” in a hip, high energy, and readable script – A good example would be #800 , #729 . Please do not copy this font directly, we are just saying it is closer to what we like than other fonts.
2.The “.org” or program text (ie: “water”, “business”, etc) written in a complimentary but more professional font
3.The icon should be a unique lower or upper case “B” that is cursive or simply unique and compliments the “Brigades” script
Important! This project will be reviewed/ judged by: Oisin, Brandon, Steve and Michael