WellChange is a startup wellness technology company that is founded by leaders of the leading human potential movement in the world: the integral human movement. Dedicated to human evolution and a broad view of human health, WellChange has a transformational online behavior change platform that will be deployed into healthcare and wellness applications in the U.S. healthcare market. The company's proprietary behavior change platform will enable instructional program designers to put their best content into a radically new format for helping people with major behavior problems, including nutrition and weight loss, smoking cessation, stress reduction, disease management, mindfulness and many other health and wellness areas.
The personality of the company is not typical technology or healthcare: it is a sophisticated blend of an integral vision of human health, savvy healthcare and wellness, evocative design and beauty, and human-centered technology. The brand will evoke feelings of trust, wholeness, wellbeing, sophistication, and modern artistry. Respectively, brands that might be looked at for elements are:
http://www.coreintegral.com, http://www.unitywellness.com, http://www.alere.com
http://www.healthmedia.com, http://www.freeclear.com, http://www.theshadestore.com