We're fairly open on the design. We're thinking something sharp and classy. Nothing cartoonish or too extreme. Remember, we're targeting healthcare administrators. However, that doesn't mean boring, either.
Originally, we were thinking of an oval with the “Powered by PitchStone” text inside. Also thought about the oval being done like a single paint brush stroke... but whatever...go with anything you want.
It would also be really cool if we were able to remove the “Powered by PitchStone” from the logo and still have a nice standalone logo... but that's not a requirement, just a “nice to have” option.
We've just started building our website... nothing really to look at yet. http://www.pitchstonetechnology.com
I don't know enough about graphics to know exactly what size/format I need other than I know we'll need a white background version and a transparent background version. We will be using this logo on our website, business cards, magazine ads, expo banners, t-shirts, etc.. So pretty much everything.
Seems like we'd need the following for various website and business card uses:
- Small Size (e.g. 50 pixels high) PNG
- Medium Size (e.g. 100 pixels high) PNG
- Large Size (e.g. 200-300 pixels high) PNG
- A vector format of the file
And then we'd need a really large PSD file that we can use for banners, t-shirts and such...