Come FWH ha cominciato il suo viaggio per il design di logo
Duke Advisors is a newly founded company that provides corporate finance advice to entrepreneurial businesses.
After a successful career with large investment banks, I started this firm to make my experience and expertise available to small companies so they don't get taken advantage by corporates or financial investors.
We provide our clients with serious high quality advice when they look to raise capital or sell their business.
"Duke" as in the nobility title is the English translation of my German last name, but I am not interested in a stuffy crest of arms.
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We are addressing a professional audience involved in corporate finance transactions like senior executives, bankers, lawyers etc.
The logo should work in an international context as we provide our services in various countries.
The logo should be in colour, but should also work in black and white, if printed or faxed.
The logo should reflect the serious and professional nature of the service we are providing, but at the same time be modern reflecting entrepreneurial spirit. It should instill confidence and relay quality.
Without being prescriptive, I prefer simple design and straight lines (German in the Bauhaus tradition), maybe even just playing with the letter "D" and "A" of "Duke Advisors"
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