For the last 18 years Todd Wilbur has been developing amazing home recipes that clone the taste of America's famous brand-name foods. His Top Secret Recipes books have sold over 4 million copies, and http://www.TopSecretRecipes.com is the world's most recognized website for original taste-alike recipes. Top Secret Recipes is developing a wide range of food products that will also use this new logo.
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There are no specific requirements for this logo other than is should reflect the fun attitude of the books, website and videos Todd has created. Also, Todd prefers to think of himself more of a mad scientist rather than some sort of spy who is sneaking around to obtain these formulas. That is why the current logo features a beaker image.