We are a fresh young business trying to make our mark on the world.
The card we have created gives the opportunity to the holder to eat at a different restaurant every day of the week (7 different restaurants) at a substantial percentage based savings.
The card will be set up as an impulse item, so the importance of having an eye catching and creative logo is essential; which is why we are turning to you!
-The 'Eat' card is a discount card that will be targeting University Students (roughly 18-30 years old).
-The card will appeal to the student who likes to dine out but is on a limited budget... basically every university student out there!
-Keep in mind the logo should be gender neutral yet eye catching to both sexes.
-The Word 'Eat' will be the focal point of the logo with the location 'Halifax' less predominant, as this logo will be adapted to various North American locations.
-The focus of your design should be on the word 'Eat', keeping in mind it will not be standing alone.
-Colors are up to the designer
-A symmetrical logo would be nice, but not necessarily a requirement.
-Have Fun and think outside of the box...that's our business philosophy.
The files we will require are:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)