We are launching a new website aimed at brides called iWeddingDecorations. It will give information and inspiration about creating the right look for your wedding. Eventually we aim to have an ecommerce option on the site.
The target market is brides, primarily females aged 20-34. The site will cater to visitors from a wide variety of backgrounds, so it needs to have broad appeal.
The logo should reflect a modern website aimed at a young audience. Feel free to use styling such as gradients, shadows or reflections
Designs for the logo should be elegant but simple.
We generally like designs that are largely text, possibly with a small icon. If the icon can be designed so that it could be used as a favicon, that would be ideal.
The logo must look good when reduced down to fit into a header on the website of approx 90 pixels high by 200 pixels high.
Preferred format is layered RGB file in Photoshop PSD
One idea was to have the word ‘wedding’ sitting on top of the word ‘decorations’, with a large stylised ‘i’ to the left. However this is just an idea, feel free to use your own creativity to come up with what you think would be appropriate.
We like color schemes based around teal, turquoise and petrol (see attachment)
What we do NOT want:
- Wedding bells, rings or other clichés around the wedding industry
We will give feedback to participants as the project progresses