We need artwork to include a logo and color scheme that could be used for packaging and labeling of the product. We want a graphic identity for this line of products. Our "brand": for the product line is "NoRoma" as in no odor aroma. The Logo and design / color scheme will be incorporated into product labels, and related marketing materials.
Our products include 4 products:
1. NoRoma Deodorizing Spray
2. NoRoma All Purpose Deodorizing Cleaner
3. NoRoma Deodorizing Laundry Wash
4. NoRoma Deodorizing Hand and Body Wash
Key things about our product that may be helpful in design:
1. Our technology is patented, unique, proprietary, nothing else like it.
2. Our technology is based on copper ion technology oxidizes odor molecules into odorless molecules.
In simple terms, our stuff helps "air out" odors, quickly. Our special molecule attacks and converts nasty odor molecules into odorless unoffensive molecules. There is chemical reaction that takes place which makes this stuff work.
3. Our products are safe, biodegradable, non-toxic, and based on natural copper. (A safe alternative to bleaches, alcohols, and harsh chemicals.)
We want to indicate that these products are industrial strength giving the feeling that there is no odor or mess they can't clean or deodorize. Maybe a hazardous yellow/black diagonal strip or something to indicate this is strong stuff. But we are open to anything, just as long as it fits for our target demo/customer.
Some other thoughts:
We aren't looking for clouds and flowers or little bears, but rather....
machinery, sledgehammers, strength, speed, chemical technology in action, futuristic industrial cleaner, if the terminator did his laundry and cleaned his bathroom he would use this product. Maybe even a fade to black grey/black background with an electric blue and silver or something.
The design should also be simple/basic? yet seem unique and stand out and immediately be identifiable as something strong as "Advanced", "New Technology", "Something Different", 'The future is here", Should be easy right?
Attached is a current sample of our 1 gallon label for our Odor Eliminating Cleaner.