Following the CI-questionnaire, answered by the client:
Portfolio: A full service facility (Breeding, boarding, foaling & quarantine)-Breeding farm of miniature horses.
Major task: Our full service facility emphasizes all aspects of equine care, including 24 hour supervision as needed. We provide a full door to door service fort he horse. From USA to the new owner in Europe.
Close to major international airports. Export business developed with the awareness to transport miniature show and breeding animals with a higher level of standard.
Company overview: Shortview Stud – located on over 100 acres in north Texas. Miniature horses breeding farm / Quarantine Station. Family run Farm. 70 horses – 7 breeding stallions.
Unique selling proposition: The first class exportation of Miniatures all over the world. Complete package from collection, quarantine, paperwork, transport to airport and flight home. All done under veterinary supervision and USDA approval and endorsement.
Status at the market: Have the corporate sponsorship of AMHA (http://www.amha.org) and can use the title ”Official Exporter of the AMHA“, also considered extremely professional and easy to work with from Airlines and Agents. Would probably be considered as one of the top shippers of miniatures due to numbers sent in the past 3 years. But would have to get actual numbers and comparisons in order to truly make that claim.
Main customers from: All over the world. But the most from europe.
- male 50%
- female 50%
- Age 30-50
- Breeder and seller of miniature horses
Target: Educate people in how exporting works and to receive more customers.