We a are looking to have a beer label concept described below. That
although somewhat different from each other, when taken together are
to form a label concept that will distinguish Fabryka Piwa as a
brewery. Unlike the typical concepts in which the beers differ just
colour, we would like to have them differing by the image/collage
is described below.
You can either present the 3 designs upfront or you are welcome to
begin from just one design (for a chosen beer - see more info below)
and extend the general idea to the other two labels over the course
the contest once you know we like it.
What we need on the label in general:
-text in Polish and English (see later), so please pay attention to
the font used that should contain ł,ż,ź,ó etc.
-our logo, preffered black, but could be in any colour that fits the
label (AI files are
-room for a barcode
-ABV percentage (e.g. alc. 4.7% vol. / alk. 4.7% obj.)
-degrees Plato (e.g. 15º Plato)
-volume (e.g. 500ml)
-"Brewed in EU for Fabryka Piwa Sp. z o.o."
-it must have "Beer/Bier/Bière/Cerveza/Piwo/Pivo/Øl"
-tiny place for an "best before / najlepiej spożyć przed"
-there should be room for a short beer description. (3-5 sentences,
50-100 words in total, please see below, one for each beer type)
- Size: W:190mm H:90mm (feel free to play around with the overall
shape, but we will accept a rectangle with no problems)
- Bottle type: needs to fit the bottle type called "Amber"
- The above brings me to the topic of the letters. According to the
law they need to be at least 1.2 mm in size (height).
Moreover, the 500ml sign needs to be 4 mm in size.
- slogan: "Craft beers, masterly crafted."
What we need for the 3 beers:
### Name: "Deep Space"
- type: Foreign Extra Stout
- about the beer: "A foreign extra stout that is as dark as deep
space with a rich body and a smooth feel on the palette. Enjoy the
roasted flavours and the coffee aromas in this slightly dry craft
beer. / Foreign extra stout, jest ciemny jak otchłań kosmosu, ma
gładką teksturę i bogatą paletę smaków. Ciesz się prażonymi i
kawowymi aromatami w tym nieco wytrawnym piwie."
### Name: "Summer memories"
- type: American Wheat
- about the beer: "This is an American wheat beer, a popular
thirst-quencher so light that it could re-create the feel of summer
all year round. Simple on the palette, this beer leaves the
refreshing flavours of wheat malts in the mouth. / To amerykańskie
piwo jest tak lekkie i orzeźwiające, że przywołuje uczucie lata
bez względu na porę roku. Ugaś pragnenie ciesząc się
nieskomplikowanym pszeniczym smakiem. "
### Name: "Hoppy hour"
- type: American Pale Ale
- about the beer: "Hops, hops and away! Dive into this American Pale
Ale containing a carefully chosen blend of American hops. This beer
is full of fruity, floral and citrus notes which are well-balanced
against a medium hop bitterness. / Zasmakuj skrupulatnie dobranych
amerykańskich chmieli! Dołożyliśmy wszelkich starań aby paleta
owocowych, kwiatowych i cytrusowych aromatów była dobrze
zbalansowana przez cierpkość i goryczkę."