The client wanted an ad campaign design that marketed their mattress to same sex couples, this design was in the finalist round.

A lighthearted and fun scheme. This option utilizes some cute sheep characters (for their traditional association with sleep) to represent a couple in love on the mattress. This illustrates my ability to create some playful vector illustrations.

The same-sex partnership is subtly suggested by the traditional gender color-schemes. The company's branded primary blue, and secondary magenta are used in each character to denote this factor while staying within the style guide.