Taylor.gould ha ottenuto il suo nuovo design della categoria design di sito web lanciando un contest:
Innovative new website design wanted for Google partner - BetterCloud
Dai un'occhiata al contest di Taylor.gould nella categoria Design di sito web
Il brief di design
BetterCloud is one of the leading developers of integrated applications that enhance the Google Apps experience for both administrators and end-users. Our products, which can be found in the Google Apps Marketplace, help companies with: data migration administration security compliance training and more! BetterCloud applications make moving to and working in Google Apps easier for everyone in your organization. The BetterCloud team has been involved in the Google Apps ecosystem since its inception. We’ve helped move over 1,000,000 end users to Google and we’ve been developing on Google App Engine and the Google Apps platform since the first year it was open to developers.
Il brief di design
Siti internet di ispirazione
http://company.zynga.com/ they do a great job of using the portfolio of products approach to the corporate site here. http://www.quest.com/default.aspx follows somewhat of a similar style, but more business focused bettercloud.com should strike a balance of the two. Product-focus with an overarching business design.
Descrizione delle pagine
I am attaching some rough wireframes of the homepage and the interior product page layouts. BetterCloud is a company that holds a portfolio of software products (that are integrated with Google Apps), and while the bettercloud.com site should have its own unique design, we want the focus to generally be on the products rather than BetterCloud. The homepage should feature each product prominently, and in three places. 1. The upper navigation, using solution-oriented messaging (you'll see this in the wireframes) e.g. "Migrate Data" 2. The hero space, which will rotate through 5 different images, one for each product. Each hero image should contain a descriptive image of what the product does, and use the products color scheme. We do not want to use logos as the FEATURED image in these hero banners, although I can see the logo being used in a corner or something like that. The featured image needs to be more descriptive. 3. The sub-nav below the hero space. Here is where I think it makes sense to use logos and product names to identify the products. In each box for each product, we can have the logo (we'll provide these, one is still in production but should be done next week) and then a short description of the product leading to a "Learn More" call to action that will drive to the interior product pages. The product pages should focus heavily on the product's benefits and features, and drive to the dedicated product domains for any additional digging. I have provided more detailed notes inside the pdf wireframe of the product page. Products ArchiveMigrator - archivemigrator.com DomainWatch - domainwatch.com GoogleGooru - googlegooru.com FlashPanel - flashpanel.com in progress, but will be a reskinned version of sherpatools.com (same layout/content, new color scheme and new logo) logo should be done next week, will get that to you ASAP to include in your final PSDs. please leave a placeholder for now if you need to, i wouldn't want the absence of this logo to slow the project down. please contact me with questions about this piece.
Il brief di design
Target audience in general is business users of Google Apps. Depending on the product, the specific audience will vary: ArchiveMigrator - audience will be IT groups only, specifically messaging infrastructure architects in larger organizations DomainWatch - audience will be IT groups only, i.e. IT Directors, VPs of IT, etc. FlashPanel - audience will be IT groups as only they can install the product, but this product will interact with end-users (i.e. all employees in an organization) and we may eventually develop extensions of this brand (like a chrome extension, e.g.) that can be installed by an end-user. This brand encompasses the whole organization, but the product page needs to communicate benefits to the admin primarily, benefits to end-users are secondary. GoogleGooru - audience will be more end-user focused, as we envision building an audience around people who need instruction on how to do their jobs in Google Apps. After moving to Google Apps, many employees, especially those in organizations that do not invest heavily in training, often turn to Google search to find answers to the most basic questions like "how do i print a google doc?". Google Gooru aims to answer those questions and then keep the visitor loyal and coming back to the site for all subsequent needs.
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