We provide a web-based, paperless, push-button, personal injury program that allows doctors and lawyers to share information online to end of providing great service to the injured.
We are attorneys who represent doctors, and our software fulfills a significant need for doctors who are managing their personal injury clients and the attorneys who handle the settlement of these cases.
Our primary audience is very wealthy doctors who provide medical care to these injured patients. These doctors are very sophisticated and have the latest and greatest toys. They have aftermarket rims on their lavish cars and a collection of watches to match their wardrobe.
Our secondary audience is very wealthy personal injury attorneys who negotiate the claims on behalf of the injured.
The webpage must be very clean and sophisticated, we're thinking a white background with the logo prominently displayed. There needs to be a username and password area, with the two rectangles. This should also be prominent, but not necessarily front and center.
The page needs to serve as a marketing tool, briefly explaining the purpose of the website in a visually appealing fashion. The purpose of the website is to sync up doctors and lawyers, streamlining the process for sharing documents and also for requesting reductions of bills. There are some great pics on fotolia of doctors and lawyers using computers that you may want to use/reference for ideas. See: #6449073, #13729709, #21382629, #19647835, #19643219, #19647247, #19643219, #19644905, #19643205, #19644901.
The main selling points are that lawyers can upload HIPAA forms and letters of protection; the doctors can upload medical records, and then the reduction requests are handled online.
If you can communicate that process is a visual way, or just communicate the information in an aesthetically pleasing fashion, we'll be happy.
Our software engineer will be completing the coding of the site based on the home page we provide. The interior pages will be designed by the coder, carrying the elements of the home page all the way through.
The button that users use to enter the site should be the small logo.