We need designs for 5 pages. Each page must feature our menu structure in the top block of the page and a footer block at the bottom of each page.
The TOP block includes: our logo (attached), 3 main menu items
1.) Discover The State Of
2.) Learn How To
3.) Take Action
The BOTTOM footer block includes:
1. About Us link
2. Contact link
4. Terms of Service link
5. Social icons
Our first page is the homepage. The structure is similar to Thinkwithgoogle.com and Lynda.com, both home pages are divided into blocks, each block showcases elements from different sections of the site. First, there should be an intro block that briefly states who we are, then the main 3 site section blocks should follow:
1. "Discover The State Of" data driven reports
2. "Learn How To" actionable articles and guides for users to learn more
3. "Take Action" lists of top performing companies by industry to help businesses hire the right service provider).
In addition to these 3 sections, there should also be a call to action to sign up for our newsletter. We would like a custom design/graphic for the intro section and we would like some custom icons for each of the main section blocks.
Our Second page is company list page. This displays blog style articles that list Top 10 companies in an industry. Wireframe for this page is attached. The elements on this page are identified in the wireframe.
1. Title block
2. Intro block with image
3. List overview table
4. Main content - company list
5. Email sign up call to action
The page should stay this general structure but needs a design to connect everything.
Our third page is our article page style. These articles include
1. Title block = Article title, author name (with headshot), category tags, date
2. Intro/article summary = 1-2 lines of text that stand out from the body text.
3. Main body content = article text, headers (h2, h3, h4), ordered lists, graphs, images, quote callouts
4. Call to actions = intext and side bar blocks/boxes that highlight main calls to action
5. Email newsletter signup
Our fourth page is About Us. This includes in-depth description of our company. The description is based on guiding a user through the 'buyer journey'. In addition to this text description it would be nice to have some visual to depict this 'journey'. Should include section for employee head shots and short bio.
Our fifth page is the landing page our 3 main sections of the site. This is only 1 design style. The design should be a landing page that showcases the content in this section in various ways. This includes:
1. Intro block of what is included on landing page
2. Featured article main section = image + 1 sentence summary
3. Most recent articles section = either card/block style for each article or list style for each article
4. By topic section = articles that are sorted by category (i.e., mobile apps, social media, advertising) allows users to select category and see all articles in that category