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- Jägermeister - gift box with attitude!
giles.mountford ha ottenuto il suo nuovo design della categoria packaging per prodotto lanciando un contest:
di Luana StefanJägermeister - gift box with attitude!
Dai un'occhiata al contest di giles.mountford nella categoria Packaging per prodotto
Il brief di design
Industria
Cibo e Bevande
Idee di design
Idee di colore
Il brief di design
Altri requisiti di colore
CMYK: 0/85/100/0 Jager orange - We are moving away from black and orange to forest green, orange and Gold, but i do not yet have Pantones for these The colours above are the core colours, touches of other co lours can be used
Nome azienda
Jägermeister UK
Sito esistente
http://www.jagermeister.co.uk/en-gb/home/
Il brief di design
Nome del prodotto
Jägermeister
Descrizione del prodotto
Since 1878 the Mast family has been cold macerating 56 secret herbs and spices and resting the product for more than a year in oak barrels to create the world's number 1 herbal liqueur and the UK's 2nd biggest spirit in the On-Trade. The product is perfection and the brand is irreverent. We are striving to bring the brand upmarket and away from messy nights and jager-bombs through our music program, providence, history and 56 herbs and spices that make up the drink. But we retain a sense of excitement and adventure, we work with djs and bands, graffiti and tattoo artists and the coolest bars, clubs and restaurants.
Descrizione della categoria e del target group che desideri raggiungere
People looking for a good time with a quality product. Male and Female even split 20-35 Interested in music, going out, and having having a good time with their friends. We take a large bar and stage to UK festivals every year staging some of the best up and coming bands, MCs and djs, the people coming to the Jager-Haus are our core audience, see attachment for some pics.
Il brief di design
Caratteristiche dello stile
Il brief di design
Richieste di design
A box to give the bottle stand out on shelf this Christmas, it should have a footprint not much larger than an actual bottle, should be robust, quality and eye catching. We are looking for irreverent and exciting design that creates strong stand out amongst other spirits brand - Jagermeister is bold and exciting, appealing to younger consumers looking for something different for their party. While the box will be in store at Christmas, the design shouldn't be Christmas themed I have collected some inspiration here on Pinterest https://uk.pinterest.com/giles1563/jagermeister-99designs/ this is very much just a thought starter and not prescriptive Check out our instagram here: https://www.instagram.com/jagermeisteruk/?hl=en Don't be scared to go BOLD!
Che cosa evitare
Jager-bombs or any mention thereof. We are moving the brand to shots, cocktails and our long serve ROOT56 served with ginger beer and lime and cucumber slices. Anything too Christmas themed eg santa, christmas trees, baubles, tinsel etc etc
Dimensioni del packaging
Box: h 227mm, w 92mm, d 65mm
Tutto è iniziato con un brief di design.
Una breve guida interattiva ha aiutato il cliente a capire il suo stile di design e a descrivere esattamente le sue esigenze per la categoria packaging per prodotto.
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Recensione del cliente
Excellent Work, Thank you Luana.
Herbalvalley GmbHLungo il percorso, ha incontrato tantissimi designer di talento...
Riteniamo che i contest siano un modo super divertente di ottenere un design.
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