JayCruse

Hi, I’m Jay. I am a freelance designer based in Adelaide, South Australia. My experience (and my major focus) lies in branding, photography and editorial design. To me, design is more a science than an art. It’s not, as most seem to think, just about "making things pretty”. It’s about communicating ideas and solving problems by applying the principles around colour, shape, type and layout which naturally results in something that’s pleasing to the eye. I love minimalistic and typographic styles